Ilda Humić is a woman, mother, manager, and influencer who, even since high school, has given off the impression of a complete outsider with her eccentric dressing style. In the years that followed, her love turned into a hobby, which she transitioned from a blog to Instagram, YouTube, TikTok, making her recognizable throughout the Balkans as a unique synergy of humor, love for fashion, acting, and everything she regularly shares on her social platforms.
Ildas goal from the very beginning has been to depict the daily life of a working Balkan mom in her early 30s, balancing hobbies, family, and professional responsibilities in a specific, humor-filled way, conveying the message: It’s okay to be messy and well-dressed, with or without makeup, and that social networks don’t necessarily have to showcase perfectly photoshopped lives but can provide refuge, entertainment, and amusement when you need it the most.
By her example, she has inspired many, made them laugh, and perhaps been a small ray of light in the darkest moments.
My first encounter with KH-7 was truly spontaneous, and I must admit I didnt have any particular expectations. The first test of whether the product really does its job came just a few hours after purchasing it, when I tried to clean a baby onesie from stains. Considering that I now have four children, stains are our everyday reality. I was shocked by how quickly the dirt disappeared, and the fact that there were no traces left on the clothes was enough of a sign for KH-7 to become a regular item in our household.
